The Chatbot Genius Skip to main content

Serving Ottawa & area — in person or online

AI help for small business, in plain English.

I set up systems that take busywork off your plate, train your people to use AI properly, and get your business found on Google. I'll come to your shop — or we do it all online.

No pressure and no jargon. If AI can't help your business, I'll tell you that too — it's a free half hour either way.

Jay Tarzwell
Jay Tarzwell — veteran, author, and the person who answers the phone.
  • Veteran-owned
  • On-site visits across Ottawa
  • Free 30-minute consult
  • Plain-English advice

Four ways I help small businesses put AI to work.

Everything I recommend is something I run in my own businesses first. You're not the test case.

Automate the busywork

Bookings, invoices, follow-up emails, reports, social posts — set up to run on their own, so you spend your day on the work only you can do.

Real example: the Barrhaven Bugle — a neighbourhood news site my AI team researches, writes, and publishes on its own, every day.

Train your team

Hands-on AI training at your workplace or online. Your people leave knowing what to use, what to avoid, and how to check the work.

Real example: I teach roughly 300 members every week in my own training community, and my books are the course materials.

Straight answers about AI

An honest read on what would actually help your business, what's hype, and what to do first — with a plan you can act on.

Real example: I run my own products on these tools, so the advice comes from practice — not slides.

Chatbot, automation, agent — what's the difference?

Everybody throws these words around. Here's what they actually mean, without the jargon.

It answers

A chatbot

You ask, it answers. Good for the questions your customers ask over and over — hours, prices, "do you do this?" It talks, but it doesn't do.

It follows steps

An automation

A recipe card. It runs on a timer, or kicks off when something happens — a form comes in, an invoice lands — and then walks the same steps, the same way, every time. Perfect for work that never changes.

It decides

An agent

The cook. Hand a cook a recipe and they make judgment calls as they go — taste, adjust, substitute when something's missing. An agent reads the situation and decides the steps. That's what lets it handle work you'd otherwise do yourself.

What could this look like in your business?

Pick the one that would save you the most time. That's usually the right place to start.

Your front desk

  • Answer the phone and book appointments — around the clock
  • Answer customer questions with your real prices, hours, and services
  • Reply to Google reviews in your voice
  • Follow up on every quote you send — this is where the money hides

Your paperwork

  • Turn a voice note from the job site into a written quote
  • Chase unpaid invoices — politely, automatically
  • File receipts and expenses as they arrive
  • Turn business calls into notes, action items, and calendar entries

Your day

  • Read your email, flag what matters, and draft the replies
  • A morning brief: today's jobs, appointments, and urgent items
  • Draft social posts from your job photos
  • A weekly numbers report: sales, bookings, and who owes you

Here's one I run for clients today: they email photos and website changes to a special inbox — and their website updates itself. No dashboard, no passwords, no new app to learn. If your business can send an email, it can run an agent.

Most businesses need a mix of all three. That's my job: figure out which is which for your business, build it, set it up on your systems, and show you how to check its work. It starts with a free chat.

Three steps, starting with a free chat.

Call or book

A free 30 minutes. Tell me how your business runs and what eats your time. Phone, video, or coffee — your pick.

I come to you

I visit your shop, office, or job site — Kanata to Orleans, Barrhaven to Gloucester — or we share screens, and I look at how the work actually happens before I recommend anything.

You get a working answer

A plan you can run with on your own, or I build the system, set it up on your machines, and show your team how to use it.

Three ways to work with me

We build it together

You bring the business knowledge, I bring the build. Your team learns as we go, and takes over when it's running.

I run it for you

For owners who just want it handled. I build it, operate it, and report to you — the way I already run systems for local clients.

Ottawa businesses I've worked with.

Real local businesses, real results you can go check right now.

Ottawa Handiman

Handyman services · Ottawa & area

Website and hyperlocal SEO. Today about half his jobs come from people finding him on Google — and he spends nothing on ads.

ottawahandiman.ca →

The British Nanny's Daycare

Home daycare · Ottawa

Website, local SEO, and parent-resource content — built so Ottawa families searching for childcare actually find her.

thebritishnanny.ca →

Barrhaven Bugle

Neighbourhood news · Barrhaven

A local news site run end-to-end by an AI team I built — it finds the stories, writes them, and publishes on schedule, every day.

barrhavenbugle.ca →

A veteran who builds things, not a salesman.

I spent a career in the Canadian Armed Forces as an analyst — taking hard problems apart and briefing them straight. That's how I handle AI too: no hype, no "game-changers." If something won't pay for itself in your business, I'll say so.

One example you can check: this website publishes its own AI news summary every morning at 9:15 — researched, written, and posted with nobody touching it. It's been doing that every day. If a helper like that would be useful in your business, that's exactly the kind of thing I set up.

I've written several books on using AI that double as my training materials, and I run a weekly teaching community of about 300 people learning to build with these tools.

Based in Ottawa. In person across Kanata, Orleans, Barrhaven, Nepean, Gloucester, Stittsville, and Gatineau — and online everywhere else. English and French.

What I'm writing about AI this week.

A daily AI brief in plain English, and a weekly column on AI failures — because knowing what doesn't work is half the job.

Not sure whether AI can help your business?

That's the right question — and it's exactly what the free half hour is for. You'll leave with a straight answer, including "it can't," if that's the truth.

  • Busywork running on its own
  • A team that knows how to use AI safely
  • Your business showing up on Google — and in AI answers
  • A plan you can actually act on
Call or text
(343) 597-5646
Book your free 30-minute chat

Email: jay@barkerhrs.com

Ottawa, Ontario — on-site across the region, online everywhere. English and French.